Wednesday, July 25, 2007

DUH!



Somebody actually believed that mascara was the force behind these lashes.

"..a sharp-eyed viewer suspected the actress was wearing false lashes to exaggerate the length of eyelid hair produced by the product.

She protested to the Advertising Standards Authority, who upheld her complaint.It found the TV commercial misleading and said the magazine advert failed to be accurate and true. During the investigation, the French company admitted that the star (Penelope Cruz) had been wearing individual false lashes.

The ASA has ordered L’OrĂ©al to add a disclaimer to future adverts whenever models are shown wearing false lashes."

I just assumed everyone knew that's what they did in these ads. It was just accepted...I guess not.



source

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